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ABOUT

Hi! I'm Isabella! I'm currently a Digital Marketing Specialist at Oracle with five years of marketing experience ranging from managing B2B Cloud marketing email campaigns to creating GTM strategies to content creation. 

 

I'm experienced in email marketing, content creation, marketing automation, demand generation, and lead nurture with a proven track record of excellent project management

Career Highlights

  • Proven experience working cross-functionally to create high-impact, ROI-focused, and unique end-to-end email marketing campaigns

  • Proficient in audience segmentation, copywriting, content creation, and building campaign processes for various verticals, & personas 

  • Experience using internal dashboards to measure analytics, A/B test, and optimize campaigns

  • Practical knowledge of CRM systems and marketing automation tools

  • Experience as Team Lead: Trained and coached new and existing team members, set team KPI’s, and lead 1:1 meetings

  • Strong strategic, analytical, project management, and communication skills

  • Experienced social media manager with hands-on experience using social media for brand awareness; proficient in influencer marketing

  •  A proven track record of compassionate, effective care through consultative sales

  • Meta Certified in Digital Marketing - Jan 2022

  • 2020 MVP Leadership and Excellence Award from GVP of Sales Development

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